We’re Not Failing AI. We’re Failing People.
Ok, taking a moment to pause…If you’ve been reading along, you know I’ve spent the last few weeks writing about the promise of AI — how it can unlock creativity, assist wit
How Licensing Taught Me to Prototype for the Pitch
Designing Keepsafe Critters for the Brands Kids Already Love I had a patentable idea — but wasn’t foolish enough to think it would stand on its own.This product needed somethin
Prompting Ain’t Plug-and-Play: Why AI Still Needs an Artist
A deeper dive into prompt engineering as a creative discipline *WARNING* — Controversial take, but true:Critics often say AI outputs feel soulless. That they’re cold. Generic.
Design That Shouldn’t Work — But Does
At Ronchamp, Le Corbusier defied convention and created a chapel that remains one of architecture’s boldest risks. 15 years ago today, I landed in France. I didn’t go to Paris,
I Built a Product Before I Found the Market
How Keepsafe Critters taught me the difference between a prototype and a product strategy. I Had the Prototypes. I Had the Packaging. What I didn’t have was a path to shelf. I ha
How to Build Your First SLM
Train a small language model to sound like you — without breaking the bank. Large language models (LLMs) are great, but they’re not personal. They don’t know your tone. They
The Lock That Roared
My first product didn’t ship — but it taught me how to build things that can. I’ve spent over two decades designing things — for theme parks and video games, in s